Kortreistved
Project Overview
LocationNorway, Ukraine
IndustriesOnline marketplace
ExpertiseUser Experience
Software Development
Team7 people
ServicesProduct Development
Software Development
Outsourcing Quality Assurance
TechnologiesPhp, Laravel, Mysql
React, Tailwind CSS
About The Project
The platform connects local firewood suppliers with buyers and provides delivery nationwide.
Background
Kortreivsted is a Norwegian online platform that helps customers from all over the country buy firewood from local suppliers. The main advantage of this platform is its unique sales model, where goods are issued to customers based on their addresses from the nearest supplier, ensuring fast and reliable delivery. The platform consists of several components: an admin panel, a supplier dashboard, and client webshop, and a chain customers webshop that buys firewood for their stores. Suppliers can also manage sales and delivery of goods through a mobile application.
What Kortreivsted Needed
The primary business need was to attract a professional team of developers, designers, and managers to enhance and further develop the existing business product. The team was required to analyze business needs, considering the client’s wishes and the current state of the platform. Based on the collected data, the team had to create a strategy for the product’s ongoing development and improvement, factoring in modern commercial trends, local business characteristics, and the customer’s vision.
Project Goals
Kortreivsted's main goal was to improve the sales funnel by constantly evolving the platform's features based on customer and supplier needs. Since their niche is the seasonal market, the team had to focus on improving the quality of service, qualitative delivery, and simplifying user interaction with the platform.
Provide better UXWe improved UX/UI, streamlined navigation, optimized and simplified user interaction and the ability to place orders, and made the interface intuitive and easy for users.
Simplify the sales funnel and add additional marketing triggersWe've simplified and improved the sales funnel to make shopping easier and faster. In addition, we integrated targeted marketing triggers, and customized and implemented SEO to attract users and ensure repeat purchases and increased sales conversions.
Implement a Flexible Ordering System for Fast DeliveriesWe have developed a unique ordering system for Kortreivsted based on the customer's location. This system allows customers to order from the nearest supplier and specify important delivery details when ordering, making the delivery process fast and efficient.
Provide a customer serviceWe have improved Kortreivsted's customer service by integrating our own support system and improving the system notifications through various communication channels, which significantly increased customer satisfaction and loyalty.
Our Solutions
Agile Project Management
BluePes offered a fresh approach by conducting a comprehensive project analysis, developing an action plan, and introducing a new strategy into the development process. These improvements were made possible through the following steps:
- Analyzed the project, identified problems, and proposed solutions
- Implemented Scrum to enhance planning, development synchronization, and flexibility
- Quickly and efficiently provided new features, adapting them to evolving business needs
- Held regular meetings to showcase results and plan upcoming steps
Development Team
The BluePes development team works closely with clients, designers, QA specialists, and the project manager, analyzing and proposing the best approaches for developing new features and enhancing existing functionality. Engineers also maintain high code quality and advise the business on platform improvements.
Front-End tech stack
Javascript
React
Back-End tech stack
PHP
Laravel
Quality Assurance (QA) Team
QA engineers tested and described every feature developed, guiding how to improve the system, fix bugs, and regression testing existing parts of the system. They also created documentation with test cases to identify potential problems and enhance product quality.
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